Shuttle isn't about to take on the likes of Hewlett-Packard, Acer, and Dell, but the company is looking to carve out a respectable slice of the mobile market. In 2010, Shuttle shipped over a million notebooks, and in 2011, the company hopes to ship 20 percent more, DigiTimes reports.

The way Shuttle plans to do that is through its new 'Build to Request' program, which 'provides multiple options which can be tailor-made by customer request in terms of key parts, operating system, and peripherals of a mobile device.' This includes notebooks, netbooks, tablet PCs, and even all-in-ones (AIOs).

With Shuttle's new program, OEMs and ODMs can custom configure just about every last detail, everything from the LCD screen and OS to the chassis design.

"